✦ About

Hi, I'm Sam.
I build marketing that holds together.

I help content-led businesses connect their content, SEO, social media and website, with AI-assisted workflows handling the busywork, so all that effort finally turns into leads and sales.

✦ My story

From agency floor
to founder.

I started out writing social copy at a Miami marketing agency and grew into running its projects: web builds, email campaigns, SEO and social, with designers, developers and writers all moving at once. I saw firsthand how much better marketing works when it's planned as one system.

In 2021 I started Transit of Pluto to bring that approach to coaches, consultants, education brands, SaaS teams, niche sites and e-commerce brands. We design the strategy and build it with you, so nothing gets made in isolation. We're AI-forward too: smart workflows handle the scheduling and busywork, so our time goes into the content and messaging that actually move people.

I create content for my own brand too, so I know the feeling of posting every week and wondering what's actually working. Taking that guesswork away is my favorite part of the job.

Samantha Warren

✦ Why “Transit of Pluto”

Slow, deep change
that lasts.

Pluto moves slowly, and its transits are known for deep, lasting transformation. That's the kind of growth we build for: systems that keep bringing in traffic and leads long after a campaign ends.

✦ What we believe